Listen to this track by bona fide, albeit short-lived, supergroup Blind Faith, featuring Steve Winwood (vocals, keyboards, guitar), Eric Clapton (guitar), Ginger Baker (drums), and Ric Grech (bass guitar). It’s “Can’t Find My Way Home” as taken from the band’s 1969 self-titled and sole LP Blind Faith, a folky and atmospheric gem that sits as a centerpiece to the record, and remains to be a celebrated track, covered as it was by acts as disparate as blues-rock maven Bonnie Raitt to No Wave band Swans.
For many, the era out of which this song and this group came presented new vistas in rock music, particularly those holding the purse strings at the major labels. In this case, it was three – Polydor, Island, and Atantic Records, distributed through the Atco label.
All the while, the name of the band was something of an ironic nod to the fact that for all of the hype and expectations surrounding it, the band members themselves knew that it was a union assembled informally and without much of a plan for world domination. Despite this, label support would roll out formal preparations for a tour and an album, counting their money as they did so in an act of, you guessed it, blind faith. I mean, what could possibly go wrong?
By the end of the Sixties, rock had become an extremely lucrative industry in contrast to the early years of the industry. Even at the beginning of the 60s, the pop music industry was largely looked upon as a sideline to other business interests, like electronics and even hardware for the military. But The Beatles, and their appearance at Shea Stadium in 1965 alone, had proved that money could be made just from sheer volume of record-buying, concert-going kids with disposable incomes. This new demographic reflected a new economic phenomenon to be exploited. Thus was an incarnation of the music business born, one for which it would be known for decades afterwards
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